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 The Saltmarsh Partnership's ongoing marketing campaign for Aruba is continuing to help the island buck the current travel trend, with UK visitor numbers still growing.
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Aruba Tourism Authority's eye-catching ArOOOHuba! London Underground advertising campaign has scooped a prestigious UK marketing award.
read more |
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Case Studies
Public Relations
 Montserrat rising from the ashes |
Client:
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Montserrat Tourist Board |
| Brief: |
Raise awareness that Montserrat is 'open for business' despite a series of volcanic eruptions since the mid-1990s, promote its appeal in niche market areas and attract investment |
| Timescale: |
April 2005 - present |
| Results: |
 Lengthy feature coverage in most national newspapers - see examples from The Daily Telegraph, The Independent and The Independent on Sunday.
We have also helped to stage a number of UK-based events promoting Montserrat, including a London photo exhibition of images from the island, worked with legendary Beatles producer Sir George Martin to promote his own investment in Montserrat, and secured TV coverage including an upcoming ITV series fronted by Sir Trevor McDonald. |
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