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July 2008


PIECES OF VICTORIA


In this latest edition of Pieces of Victoria you will find information on the newest hotel openings, the key events taking place this month, as well as…

- Eric Bana selected as ambassador for the Melbourne International Film Festival
- Business as usual for Jamie Oliver’s restaurant in Melbourne
- Formula One Grand Prix set to stay in Melbourne until 2015
- Another distinction for Melbourne: Australia’s best city for shopping!

CELEBRITY HOTSPOTTING

Eric Bana announced as ambassador for the Melbourne International Film Festival
The Incredible Hulk star Eric Bana has taken on the role of ambassador for this month’s Melbourne International Film Festival. The Melburnian actor leads a list of celebrities being signed to glam up the festival, which has Oscar-, Golden Globe-, BAFTA- and Emmy-winning actor Geoffrey Rush as its patron.

Eric Bana has been reported to be thrilled about the honour as "it's my home town's film festival and it's much closer than Cannes, Toronto or Sundance!"

The organisers describe the selection of the films featured in this year’s 400-movie marathon as “bold” and “audacious”. The festival, which takes place from 25 July – 10 August, will include 10 world premieres.

Last year, Melbourne International Film Festival drew more than 180,000 people.

www.melbournefilmfestival.com.au

Business as usual at Jamie Oliver’s Fifteen - which did not burn down!
The fire that destroyed the office of Jamie Oliver's Fifteen restaurant in Melbourne last month has had ‘catastrophic’ effects, with a number of bookings lost and diners staying away. But many diners mistakenly believe that the restaurant was burnt down - the restaurant is actually 200 metres from the office, and continued trading as normal.

Fifteen Melbourne is divided into the White Room (bright, airy and in full view of the bar and kitchen), the Dark Room (warm and stylish) and the Private Dining Room. It opened in September 2006 and is one of the two Jamie Oliver’s restaurants outside the UK (the other one is in Amsterdam).

The building also serves as offices for the Fifteen Foundation and as a ‘safe house’ for the trainee chefs from disadvantaged backgrounds, some of them homeless. The Melbourne Fifteen training programme for apprentice chefs was the subject of a reality television series, when it was originally launched two years ago.

Celebrity chef Gordon Ramsay is also planning to open a restaurant in Melbourne, which will be his first restaurant in Australia.

www.fifteen.net

Keanu Reeves hits Melbourne
Although Keanu Reeves had made Australia his home for two years while shooting the Matrix trilogy, he hasn’t had a taste of Melbourne until recently.

While in the city, he stayed at the lavish Park Hyatt hotel in East Melbourne and he was seen in award-winning Donovan’s restaurant in St Kilda, where he had a relaxed, three-and-a-half-hour lunch.

The actor was Down Under to promote his latest projects: corrupt-cops drama Street Kings, in which he portrays an officer used by his superiors as an enforcer, and The Day the Earth Stood Still, a remake of the 1951 classic sci-fi film where he co-stars with Jaden Smith, Will Smith’s son.

Rumours have sprung up recently for the sequel of the 1991 surfer-crime movie Point Break, which shot Keanu Reeves to fame. The finale of the cult movie takes place at Bells Beach, Victoria’s iconic beach that hosts the world-renowned Rip Curl Pro Surf Festival every year since 1961.

HOTEL NEWS

Base St Kilda among the world’s best luxury hostels
Melbourne’s Base St Kilda has been selected as one of the ‘Top Ten Luxury Hostels of the World’ by the popular online publication, The Travel Magazine. It was the only Australian hostel to make the list.

The Travel Magazine quoted that backpacking had entered a new era, where chic and modern facilities attracted a new breed of fashion conscious young travellers. Behind its striking red façade, Base St Kilda offers state-of-the-art facilities, a travel agency, Internet centre and a funky bar.

Female guests are treated to Aveda beauty products and can choose to stay in the luxurious and innovative girl’s only Sanctuary, with some including indoor mineral spas, pool bars and even a cup of tea served in bed.

Base St Kilda has previously been listed as one of the ‘Top Ten Hippest Hostels Worldwide’ in Lonely Planet’s Blue List. In total, there are 10 Base hostels to choose from in Australia and New Zealand.

www.stayatbase.com

New lease of life for Rydges Melbourne
Rydges Melbourne, located in the city’s theatre precinct and adjacent to Chinatown, has recently completed a multi-million dollar ground floor refurbishment.

As well as updating the hotel façade and lobby, Rydges has replaced its former bar with a chic new restaurant and bar, which features warm and welcoming décor, a sexy red circular bar and floor-to-ceiling wine racks. Its head chef Matthew English has designed a menu of traditional, peasant style Italian dishes with a modern twist.

The Rydges chain is also opening a new hotel, the Rydges Bell City complex, in Melbourne’s inner northern suburb of Preston in August 2008. The AUD$120 million (£58 million) development, with a 924-bed capacity, will be Rydges’ largest property in Australia.

www.rydges.com/melbourne

Stay in style at new apartment hotel
Seasons Heritage Melbourne is a brand new apartment style hotel located on leafy St Kilda Road – right near the buzzing Belgian Beer Café and walking distance to Albert Park Lake.

The hotel combines the old-world charm of a restored heritage listed mansion with a modern contemporary apartment wing. Guests have a choice of studio, one-, two- and three-bedroom fully self-contained apartments. In the historic mansion, there are also three large one-bedroom apartments ideally suited for weddings, romantic weekends away or celebrating a special event.

Seasons Heritage Melbourne also offers the full facilities of a 4.5 star hotel – 24 hour room service, bar, restaurant, on-site car parking, gym, broadband in all guest rooms and wireless in public areas.

www.seasonsheritagemelbourne.com.au

WHAT’S NEW: DRIVING OR FLYING

Melbourne to host Formula One Grand Prix until 2015
Melbourne has retained its Formula One Grand Prix for seven more years, until 2015. The city has been hosting the race every year since 1996.

As part of the new agreement, a later timeslot has been taken into consideration in order to accommodate European television audiences: next year’s race will start at 5pm on Sunday 29 March 2009.

The Formula One Grand Prix is one of the jewels in Melbourne’s high-profile events calendar. Last year's race attracted more than 300,000 spectators to the inner-city Lake Albert street circuit, one of the best-attended races on the calendar.

www.grandprix.com.au

Drive Australia’s Great Ocean Road in style
A new and unique driving experience allows visitors to coastal Victoria to explore Australia’s Great Ocean Road by Porsche, Lamborghini and Aston Martin - or even a mini cooper! Moonlight Head Private Lodges offer the ‘Let’s Drive’ packages, which include two nights’ stay at the luxury eco retreats, all meals and beverages, airport transfers and a top of range car with an allowance of 1,000 km.

Located at the mid point of one of the world’s most scenic roads, a stay at Moonlight Head is the ultimate in decadence: there is a personal butler to draw your bath, your own chef preparing organic meals and a masseuse and yoga teacher on stand-by. Private guides can take you horse back riding out across the coastal dunes and down to the beaches to picnic at the Twelve Apostles, ecologists are on hand to escort you through the bush and introduce you to the unique Australian wildlife or you can spend the evening with a wine connoisseur for a fine wine tasting.

The lodges are world-class in eco-design and responsibility towards the environment in all aspects of operation and each enjoy uninterrupted and panoramic views of the Southern Ocean.

www.moonlighthead.com

Tiger increases services from Melbourne to Adelaide and Canberra
Tiger Airlines is expanding the frequencies of its Melbourne-Adelaide and Melbourne-Canberra services. From August 11, the Adelaide service will increase to three flights a day and the Canberra service to double daily.

The Australian budget carrier, which is part-owned by Ryanair, plans to introduce three new aircrafts, which are expected to be delivered to Australia by Christmas.

www.tigerairways.com

RANKINGS…

Victoria 101 – What’s your favourite tourism experience?
Tourism Victoria is launching in association with Royal Automobile Club of Victoria (RACV) Victoria 101, an online campaign to find out the best must-dos in the state.

Visitors to the Victoria 101 website can select from the tourism experiences listed or add their own suggestions – allowing Tourism Victoria to discover the best of the best of Australia’s most compact yet diverse state.

So far driving the Great Ocean Road tops the list; the unspoilt National Park of Wilsons Promontory and the historic town of Walhalla have also been voted among the top five experiences.

www.victoria101.com.au

Melbourne is tops when it comes to shopping
Melbourne was crowned the premier shopping destination in Australia for the second year running. The Annual Shop Til You Drop magazine survey found that 73 per cent viewed Melbourne as the best shopping area in Australia.

Melbourne's defined fashion precincts, such as Chapel Street, Flinders Lane, South Yarra, Bridge Road and High Street Armadale were appealing because they were easy to navigate and offered diverse shopping. In addition, Melbourne's strong European ethos emerged as an attraction, with easier access to international labels, one-off designs and emerging young designers.

Recent retail developments include QV, Melbourne Central and the GPO, which have added 400 new stores to the city’s booming shopping scene.

EVENTS CALENDAR: IT’S ALL ABOUT DESIGN

State of Design
The State of Design, incorporating the Premier's Design Awards, is the peak design event of the Victorian calendar and the only initiative of its kind in Australia.

Running from 16 - 24 July, the State of Design will be a connected series of events that create a rallying point for the Victorian design sector.

This year’s festival has four key elements: Design Capital (Australia’s first multi-disciplinary design and business conference); Design For Everyone (a state-wide cultural programme of exhibitions, open studios, walks and talks); Design:Made:Trade (a wholesale showcase for innovative and emerging design brands); and the Premier’s Design Awards (recognising design excellence in Victoria).

The State of Design, which as of this year will be an annual event, will also see a stronger focus on promoting Victorian designers internationally and increased involvement by regional designers and audiences.

www.stateofdesign.com.au

Get the keys to Melbourne – as part of the Melbourne International Design Festival
Some of central Melbourne's finest buildings will throw open their doors to give the public a behind-the-scenes look at the city's hidden architectural treasures. Unprecedented access will be given inside eight landmark buildings in the city centre on July 20. The buildings on show for Melbourne Open House range from the modern Federation Square and Council House 2 in Lt Collins St to the art deco splendour of the Manchester Unity building.

The inspiration comes from successful open days in London and New York. It is intended Open House will become an annual event.

Melbourne Open House is part of the fourth annual Melbourne International Design Festival being held between July 17 and 27. As a ten-day celebration of design, the Festival will be a major focal point on the cultural calendar for the design industry and broader community.

Admission to all eight venues will be free.

www.nationaldesigncentre.com




For general information on Melbourne and the state of Victoria please visit Tourism Victoria's website at www.visitmelbourne.com/uk

 

For media information, please contact

David Ezra at david@saltmarshpr.co.uk or

Tom Panagos at tom@saltmarshpr.co.uk

Tel: 020 7928 1600
Fax: 020 7928 1700


The Saltmarsh Partnership
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